Transforming Your Welcome Screen into a High-Converting Landing Page

Outgrow now empowers you to elevate your welcome screen into a powerful landing page, seamlessly integrating interactive content with lead generation capabilities. This feature provides the flexibility to create compelling landing pages directly within Outgrow, streamlining your workflow and optimizing conversion rates.

Key Benefits

A. Enhanced User Experience: Capture and engage your audience immediately with an impactful landing page.

B. Improved Lead Generation: Integrate forms and call-to-action elements to drive conversions directly from your welcome screen.

C. Streamlined Workflow: Create and manage your landing page within the Outgrow platform, eliminating the need for external tools.

D. Customization: Leverage various layout elements and customizable features to design a landing page that aligns with your brand and objectives.

How to Convert Your Welcome Screen

A. Open the respective Outgrow content in Build mode and access the welcome screen editor using the content sitemap.

welcome screen editor

B. Locate the "Landing Page" tab on the welcome screen.

Landing Page

C. Toggle on the "Convert Welcome Screen to Landing Page" setting.

Convert Welcome Screen to Landing Page

D. Once enabled, you can utilize the sitemap to add a wide array of layout elements to your landing page:

a. Banners: Create visually striking banners to capture attention and convey your message.
b. Call to Actions: Strategically place buttons or links to prompt specific actions from your visitors.
c. Content: Incorporate rich text, images, and other content to educate and inform your audience.
d. Features: Highlight critical features and benefits of your product or service.
e. Forms: Embed lead generation forms to capture valuable visitor information.
f. Pricing: Showcase your pricing plans and options clearly and concisely.
g. Testimonials: Build trust and credibility by displaying positive feedback from satisfied customers.
h. Videos: Utilize engaging videos to demonstrate your product or explain complex concepts.

Landing Page

E. To ensure your landing page looks great on all devices, from desktops to mobile phones, you can rearrange and customize sections to create a unique layout tailored to your needs and apply custom styles to match your branding and visual preferences:

Moving sections up or down:

Landing Page

Customizing the functionality of each added Section & CTA:

Customize

F. After making the required changes, click on Publish to save them. Once the changes are saved, you can either use the Preview mode or can use the live link to test the newly configured landing page.

Publish

Best practices for customizing a landing page

A. Clear Value Proposition: Communicate your unique value proposition upfront.
B. Compelling Headlines: Craft attention-grabbing headlines that entice visitors to stay and explore.
C. Strong Visuals: Use high-quality images and videos to enhance visual appeal.
D. Concise Content: Keep your content focused and to the point, avoiding overwhelming visitors.
E. Strategic CTAs: Use clear and persuasive calls to action to guide visitors towards your goals.
F. Social Proof: Incorporate testimonials or social media feeds to build trust.
G. Mobile Optimization: Ensure your landing page is optimized for mobile users.
H. A/B Testing: Experiment with different layouts and elements to optimize conversion rates.

Additional Tips

A. SEO Optimization: Incorporate relevant keywords and metadata to improve search engine visibility.
B. Thank You Page: Create a dedicated thank you page to acknowledge form submissions and provide additional information.
C. Analytics: Track and analyze landing page performance to gain insights and make data-driven improvements.

If you have any questions or require further assistance, please don't hesitate to contact our support team at [email protected]. We're always happy to help you get the most out of Outgrow.